Attract more donors.
Build your community.
Scale your impact.
Unlock new growth & funding for your mission with character-driven video fundraising.
What is video fundraising?
Exactly what it sounds like:
A fundraising strategy that leverages the emotional power of video storytelling to unlock new funding for your mission.
There are incredible stories at your organization. We help you pick the right one to tell, film it with intention and care, and package it into a format that resonates deeply with donors, staff, volunteers, and partners.
Showing donors the impact of their dollars on the people you serve is a game-changer.
Elevate this year’s fundraising event with a bespoke, character-driven gala video that shows your mission in action and helps donors give their best gift yet.
Trying to engage a new audience or re-invigorate your base? Let’s meet them where they’re at.
A custom video campaign across your top digital marketing channels can provide a major boost to fundraising efforts year-round.
An animated story with the right characters and visual metaphor might be exactly the catalyst that new donors and partners need to understand what you do, why you do it, and form an instant emotional connection with your mission.
Fill out an app to see if you qualify for our pro-bono video fundraising workshop!
Results-driven.
Relationship-first.
We’ve helped our clients 3x their total donations, 2x major gifts at their annual gala, and enhanced org-wide internal team fundraising support.
And that’s awesome. But it’s not enough on its own.
We believe that the true strength of any fundraising strategy, any partnership, and any organization, must be built around relationships.
Videos, done right, help you strengthen those relationships, meet donors where they’re at, and build trust at scale.
Ethical storytelling matters.
Results matter.
And relationships matter more.
We ❤ our clients.
Testimonials
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Testimonials 〰️
“Sam's guidance and direction helped me feel at ease in front of the camera and I trusted his artistic input completely.
From bid to final cut, the process was professional, efficient, and engaging.”
Michelle Marthia // Founder
Rise + Refuge Wellbeing
“The projects Sam has led for us over the years have been compelling and financially impactful, and they've made everyone involved in the process proud to be a part of our organization.
I cannot recommend him enough!”
Jon Elbaz // Director of Communications
Jewish Council on Urban Affairs
“Sam is thoughtful and exceptionally skilled. We were so impressed with how he and his team at Super Tiny Magnet were able to bring our vision for our video and other visual deliverables to life.”
Jaunelle Pratt-Williams, Ph.D // Principal Research Scientist
NORC at the University of Chicago
“Sam is able to connect with, and capture the beauty of, people from diverse communities and all walks of life because he has the important ability to make people feel safe, comfortable and heard.”
Shandra Benito // Former Executive Director
Art Access
“Sam asked smart questions, quickly understood our goals and vision, and helped shape the content into clear, engaging, high-quality products.
The process was smooth and collaborative, even when the content was tricky, and the final products received great feedback from internal teams and external audiences.
I’d work with Sam again in a heartbeat.”
Fernando Agudelo // Sr. Communications Manager
NORC at the University of Chicago
Who we are
Sam Katz (he/him) is a video fundraising strategist and the founder of Super Tiny Magnet.
A self-proclaimed Nice Jewish Boy™ hailing from Salt Lake City, Utah, he has a background in documentary filmmaking, a very cute dog (Amabel, pictured) and likes to be outside.
He is also the Director of Engagement at MenHealing, one of the only organizations in the nation that specifically serves men who’ve experienced sexual harm.
He’s fortunate to work with a roster of talented freelancers in Chicago and around the world that share our relationship-first values and deep care for our creative work and the people it impacts.
Schedule a 1:1 with Sam
Burning question? Sudden stroke of inspiration? Idea avalanche? Don’t know where else to start?
We’re all ears— let’s talk about it.